Franck A. GOMIS

... an Advertising professionnal for 21 years now, I used to work for several big Ad companies in  Africa like Ogilvy, Grey, Bates, TBWA and McCann. As a mixed person (Senegalese father and Cape-verdean mother), I need to take from everywhere, from everything to create and develop great ideas based on real local insights.

 

I traveled a lot: Cote d'Ivoire, Cape Verde, France, South Africa, Tanzania, Nigeria, Burundi, Cameroon, Kenya, Chad, DR Congo, Congo Brazzaville.

 

I can say that what is very very interesting to me is people before all. We need to know who we are talking to before acting. Consumer is the beginning and the end of a great ad campaign.